Hasbro Purchases Power Rangers Franchise From Saban for $522M

GoLocalProv Business Team

Hasbro Purchases Power Rangers Franchise From Saban for $522M

The Green Ranger from Mighty Morphin Power Rangers
Pawtucket based Hasbro has agreed to purchase the superhero TV show Power Rangers, as well as, a numerous other Saban Properties, the company announced on Tuesday.

The deal is valued at $522 million in cash and stock.

Hasbro's stock has been struggling since the closing of Toys 'R' Us.

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“Power Rangers is an iconic brand built on a heritage of great storytelling and merchandising with tremendous upside potential when fully executed across Hasbro’s Brand Blueprint. Shortly after entering into our licensing arrangement, it became clear that now was the time to begin investing in unlocking Power Rangers’ full potential. We see significant opportunity for Power Rangers across our entire Brand Blueprint, including toys and games, consumer products, digital gaming, and entertainment, as well as geographically throughout our global retail footprint. We couldn’t be more pleased that Haim Saban will continue in a consulting role to further guide our development of this valuable property for the next generation of Power Rangers fans,” said Brian Goldner, Hasbro’s chairman and chief executive officer.

Under the deal, Hasbro will launch its first set of products from the Saban Franchises in 2019.

According to the announcement, J.P. Morgan Securities served as the financial adviser.

Power Rangers

The original Power Rangers series titled “Mighty Morphin Power Rangers” debuted in 1993 as a live action tv show.

The series brought with it a line of action figures, comic books, and three movies, most recently “Saban's Power Rangers,” which was released in 2017.

The movie sold $142 million worth of tickets all over the world.

Today, Power Rangers is one of the longest-running kids’ live-action series in television history with nearly 900 episodes produced to date. 

Other Franchises Hasbro Purchased

Other Saban properties that Hasbro purchased include My Pet Monster, Popples, Julius Jr., Luna Petunia, Treehouse Detectives and others.


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