Brown's Petersen Named Top Winner of 2018 RI Business Plan Competition

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Brown's Petersen Named Top Winner of 2018 RI Business Plan Competition

Michelle Petersen
Brown University student Michelle Petersen was named the top winner in the 2018 Rhode Island Business Plan Competiton.

Petersen’s TextUp software packing took home $86,650 in winnings – $15,000 in cash and $41,650 in professional and consulting services as the Student Track winner, plus a $30,000 bonus cash award. 

Petersen will now be a finalist in the $50,000 Get Started Rhode Island pitch contest, to be held Oct. 4 in Providence.

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Petersen, due to receive her bachelor's degree in public policy this month, said social workers typically handle up to 60 clients simultaneously, but on average dedicate only about 18% of their time to direct client service.

The rest of their time is spent managing and documenting interactions. She said, TextUp, which tracks all critical information, allows users to devote more time on clients, fostering more enduring relationships and reducing job turnover. 

Other Winners

The RI Business Plan awarded prizes valued at $259,300 to a total of six competitors in the 2018 competition.

Winners were announced at a public awards ceremony at the Rhode Island Nursing Education Center in Providence on Friday.

Winning the Entrepreneur Track was Your Heaven Audio, based in Providence and led by Steve Schwartz, which offers a hardware/software technology platform for amplifying and recording acoustic musical instruments accurately and easily.

Your Heaven Audio received $15,000 in cash plus $41,650 in professional and consulting services.

Winner of the MedTech/Life Sciences Award was Predictive Optics, which is developing a portable, inexpensive device that optically evaluates cerebrovascular health by quantifying retinal blood flow dynamic differences between eyes.

Predictive Optics, led by Vishnu Dantu, who is studying applied mathematics and biology at Brown University, was awarded $15,000 in cash and $52,400 in professional and consulting services. 


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