Smart Benefits: Benefits Increasingly Key to Recruitment

Rob Calise, GoLocalProv Business/Health Expert

Smart Benefits: Benefits Increasingly Key to Recruitment

In today’s more competitive job market, a new Society for Human Resource Management (SHRM) survey reveals employers are upping the use of their benefits packages to attract workers.

In SHRM’s 2015 Strategic Benefits Survey, more than one-third (38 percent) of respondents said their organization leveraged benefits to recruit employees at all levels over the past 12 months, up from 26 percent in 2013. And that figure rose to 40 percent of organizations when it came to luring highly-skilled, hard-to-recruit employees in the same period, an increase of 10 percentage points since 2013. 

In the survey of 460 randomly-selected HR professionals that took place in May and June of 2015, what benefits did the organizations find most important to their recruitment strategies?

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•    Health Care: Since health care remains the most valued benefit by employees, 96 percent of organizations indicated they offered health care insurance plans. And respondents are paying an average of 76% of employees’ total health care costs.
    Wellness: About two-thirds (69 percent) of organizations said they offer a wellness program, resource or service.
•    Flexible Work Arrangements: Nearly one-half (48 percent) of HR professionals indicated their organization provides employees with the option to use flexible work arrangements.

Rob Calise is the Managing Director, Employee Benefits. of Cornerstone|Gencorp , where he helps clients control the costs of employee benefits by focusing on consumer driven strategies and on how to best utilize the tax savings tools the government provides. Rob serves as Chairman of the Board of United Benefit Advisors, and is a board member of the Blue Cross & Blue Shield of RI Broker Advisory Board, United HealthCare of New England Broker Advisory Board and Rhode Island Business Healthcare Advisors Council. He is also a member of the National Association of Health Underwriters (NAHU), American Health Insurance Association (AHIA) and the Employers Council on Flexible Compensation (ECFC), as well as various human resource associations. Rob is a graduate of Bryant University with a BS in Finance.

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