BENRUS' Feroce Joins World War II Foundation’s Board of Directors

BENRUS' Feroce Joins World War II Foundation’s Board of Directors

Giovanni Feroce, Chairman and CEO of BENRUS, has joined the World War II Foundation’s Board of Directors. 

Feroce is a U.S. Army combat veteran and will help the Foundation in educating future generations about the stories and experiences of those from the World War II generation. The Foundation also produces military documentary films that often air on PBS affiliates around the world.

“The World War II Foundation is honored to have Giovanni Feroce join our board of directors," said Tim Gray, Chairman of the World War II Foundation. "Having met personally with Giovanni and corresponded with him often, I came to understand quickly how important preserving the legacy of the personal stories of veterans was to him. It’s a great fit for us and we welcome Giovanni’s enthusiasm and his addition to a board that is already global in scope and very proactive in its efforts to preserve the stories of the WWII generation.”

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“The timing could not be better for me to do all I can to recognize and commemorate the efforts of the greatest generation,” said Feroce. “This year on Father’s Day I joined my mother in Germany and finally located the grave of my grandfather who I am named after. This emotional experience, 71 years later for my mother, should be as important to us today as it is to her in understanding the sacrifice of those who saved the world.” 

BENRUS’ Military Roots

BENRUS is a lifestyle brand based out of Providence that has roots in World War II, often drawing upon that heritage in its clothing and accessories.

Also, Feroce served in Operation Iraqi Freedom and Operation Enduring Freedom, and was at one time a Ground Operations Officer and Interagency Operations Officer at U.S. Central Command.